Marketing & Sales
mobi, epub |eng | 2015-03-02 | Author:Andy Maslen

Incidentally, if you are tempted to create an infographic, bear in mind these two things: one, it’s just a fancy word for ‘diagram’. Two, if the copy would make sense ...
( Category: Mental Health December 2,2017 )
mobi |eng | 1997-10-24 | Author:Preston G. Smith & Donald G. Reinertsen [Smith, Preston G.]

New Roles for Functional Managers If you have just an occasional dedicated team or two, they will not be too disruptive to the rest of the organization. But if much ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2011-05-01 | Author:Jeffrey Gitomer [Gitomer, Jeffrey]

NOTE: These actions are NOT the fault of employees -- they're the fault of the person who trained them, and the person who decided the training content. ACTION: What can ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2013-08-06 | Author:Dan Siroker & Pete Koomen [Siroker, Dan]

Evangelize and Galvanize: Lizzie Allen at IGN It's one thing to get people excited about A/B testing; it's another thing entirely to encourage people to make it an integral part ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2013-06-26 | Author:Jay Baer [Baer, Jay]

Dan Deacon Turns Fans into Part of the Show Youtility isn’t all business. “For the first time, having your phone out at a concert is not a jerk move,” says ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2016-03-16 | Author:Robert Solomon

Brevity is hard work. The key to achieving it lies not in the initial writing, but in rewriting, rewriting, and rewriting, to distill the brief to its essence. There should ...
( Category: Marketing & Sales December 2,2017 )
mobi, epub |eng | 2015-09-13 | Author:Belinda Ellsworth

Choosing the Right Social Media for Your Business New social media platforms are emerging all of the time, so it can be hard to decide where to spend your time. ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2012-02-05 | Author:Steven Van Yoder

• Help readers quickly find what they are looking for • Let readers know where they are at all times • Provide context • Be consistent • Provide feedback and ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2013-06-20 | Author:Timothy M. Houston [Houston, Timothy M.]

CASE STUDY: How Harry Potter Led to More Real Estate Referrals David is a successful Real Estate Broker in a major metropolitan city. He has been one of the top ...
( Category: Marketing & Sales December 2,2017 )
epub |eng | 2012-02-21 | Author:Stuart Ewen [STUART EWEN]

As the industrialization of American society and the decomposition of traditional family bonds gave rise to radical libertarian thought, it became all the more important for industrial ideology itself to ...
( Category: Marketing & Sales November 29,2017 )
epub |eng | 2007-01-02 | Author:Chip Heath & Dan Heath [Heath, Chip & Heath, Dan]

CLINIC Our Intuition Is Flawed, but Who Wants to Believe That? THE SITUATION: People often trust their intuition, but our intuition is flawed by identifiable biases. Still, most people feel ...
( Category: Management & Leadership November 29,2017 )
epub, pdf |eng | 2014-10-30 | Author:Robert E. Brown [Brown, Robert E.]

Culture 4: The artistic voice Beauty is truth, truth beauty … John Keats (1958, p. 208) Awareness of the transforming power of the photo is often embodied in popular stories ...
( Category: Marketing & Sales November 29,2017 )
epub |eng | 2014-04-14 | Author:Natasha Hritzuk & Kelly Jones [Hritzuk, Natasha & Jones, Kelly]

Spider-Webbing Finally, a third opportunity for marketers to drive Quality Social emerges from a study we conducted to understand the core needs driving people’s multi-screening behavior. We’ve seen a lot ...
( Category: Industries November 29,2017 )
epub |eng | 2010-06-29 | Author:Tyler Cowen [Cowen, Tyler]

PROBLEM #1: THE STORIES ARE TOO SIMPLE We’ve already seen that memorable stories tend to be socially salient and thus they tend to be focal. But, going back to Thomas ...
( Category: Management & Leadership November 29,2017 )
epub |eng | 2013-01-15 | Author:David Hooper [Hooper, David]

YOUR RELATIONSHIP WITH FANS The reality is, when it comes to your day-to-day life, you have more in common with your fans than they realize. You’ve got relationship issues, bills, ...
( Category: Marketing & Sales November 29,2017 )